In a world where influencers can easily “get free stuff” from companies, we tend to be selective. There are many reasons for this, but two stand out. (1) We don’t need that much stuff as we continue to downsize. (2) We want to support companies whose products we believe in.
Long before we became “influencers,” we were just two people who traveled extensively! For a decade, we had been tent campers and international travelers who enjoyed hiking and backpacking. In 2017, we bought our first RV but had no intention of having a social media presence. We launched this blog in 2018 and started our YouTube channel in 2019. We had no idea what would come of our little Cruisin’ with the Colemans. It’s become more than we imagined, and we are thankful for that. We didn’t force it; it just continues to evolve.
At this point in our online journey, many companies have contacted us. We see that as a huge compliment—at least, we did until we remembered the impact of our decisions and what we chose to promote. Yes, we have made mistakes along the way. We have accepted free products and created a video or reel about them, only to later realize that wasn’t a wise choice. We are much more careful and selective now. I will never forget that awful drone we promoted for a short time. It wouldn’t harm anyone, but it was a terrible drone.
There is a significant difference between free products and a brand partnership. However, let me clarify: we have decided that if we either can’t or won’t use an item, we don’t want the free products at all. People can expect quality reviews of the brands and products we support. We might review a single item from a company without it being a brand partner; it will always be a product we believe we can use.
For instance, the company “Airplane Pockets” sent us two free samples of their pockets. We tried them out, enjoyed them, and created a reel about them. Since we liked them so much, we added them to our Amazon Storefront under “Travel Gear.” We avoid receiving gear that we wouldn’t use. While these Airplane Pockets aren’t something we’d use if we were only traveling with a backpack, we love using them when traveling with a suitcase. This is a perfect example of a company we will collaborate with that isn’t a brand partner.
An example of a brand partner is RecPro—we LOVE their products for our RV. We had been purchasing from RecPro long before we connected with them as a brand partner. We began remodeling our RV within the first six months of owning it. From removing the jackknife sofa and installing a backup camera to upgrading our blinds, RecPro has everything we need for our renovations. They became a brand partner in 2023 when we reached out to them. What we appreciate about this partnership is that we already knew we loved their products.
That’s the same reason we partnered with Coachmen Apex. We loved our rig even before we bought it. In fact, we purchased it sight unseen! We viewed similar models and many online tours, but we knew the Coachmen Apex 269RBKS was the right choice for us! We researched it while backpacking across Spain in 2017 and bought it within a week of returning home so we could explore and travel more
It wasn’t until 2023 that we partnered with Coachmen, and we signed the contract on Christmas Day. It was the best Christmas gift we could receive because we love Apex. We adore our rig, but most importantly, we appreciate the people who work for Apex. What they admire about us is who we are – people who love to travel and embrace the way they travel. They don’t ask us to change. And thank goodness, because we have no intention of being anyone other than who we have always been.
The RV Adventure Board by Rivet Supply Co.
Another example of a brand partner is a husband and wife duo who founded Rivet Supply Co. They create “adventure boards” designed for your RV. We instantly fell in love with their board when we first spotted it on Instagram. They qualify as a brand partner because we continue to work with them as their company grows.
Our channel will continue to focus on us, covering RV travel, international travel, hiking, backpacking, beaches, and everyday life. The products and brands we connect with will simply be part of the story we tell. Perhaps discussing Coachmen will inspire you to consider RV life, even if you choose another brand; we love that you are getting outdoors. If we feature the products we use when renovating our house or RV, we make them accessible to you so you feel it’s something you can tackle when you are renovating.
What’s in it for us? If we do a product review, it’s just free product(s) to evaluate. Every brand we collaborate with is a little different. Sometimes, we receive free product(s) and also have a discount code to share with you. Other times, we get a discount code for you while also receiving a percentage back. Those partnerships help Cruisin’ with the Colemans feel more worthwhile when we are tired from our day jobs but have blogs to write or videos to create.
Clear Source Water Filter is a brand partner and a product we’ve used for many years prior to partnering with them.This is a labor of love—we enjoy sharing our adventures with you. We hope our grandchild(ren) will read about and watch our travels to learn more about who we were when we were younger. We certainly aren’t getting rich from being influencers, and that’s completely fine with us! But our travels now have another layer, and that’s pretty cool!
How do we generate revenue? A few brand partners provide a small percentage of compensation for items purchased, but it’s not substantial. We also earn a bit from our Amazon Storefront. When you buy products through our affiliate link, we receive a small commission. It doesn’t cost you more to use our link, but it helps us. Our accountant appreciates it when we earn some money because it shows the distinction between this being a hobby and a business.
Our Amazon Storefront is filled with all the products we use and love!If you watch our YouTube videos, we earn a small income. So please watch those ads—we appreciate it! Brian creates our videos, and I manage the blog and social media. These roles help us determine what needs to be done and who should do it. We like to call Cruisin’ with the Colemans our 5-9 job, meaning we work on it after our 9-5 jobs that pay the real bills. Haha! But, as I mentioned earlier, it gives our travels more purpose, and that’s a huge win!
Thank you for reading this blog. If you have any questions about the products we use or the companies we partner with, please comment. We appreciate you following our adventures, and we hope they inspire you to take an adventure with us.
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